sanitation marketing

PhATS Fieldnote: The Samaritan’s Purse SanMark Approach

The supply component of the Philippines Approach to Total Sanitation (PhATS) aims to strengthen local supply chains for sanitation and hygiene goods and services and encourage Sanitation Marketing (SanMark). Through SanMark, suppliers and service providers market their goods and services to rural households, with the aim of increasing demand, improving
supply and achieving greater sales and profits.

Date: 11 August 2016

PhATS Technical Note: Sanitation Marketing -Low Cost Sanitation Products

The Philippines Approach to Total Sanitation (PhATS) seeks to sustain demand for sanitation products and services through Supply Side Intervention. Supply-side activities include the development and promotion of low cost sanitation products. Samaritan’s Purse (SP), in its role as backstopping partner to other NGOs has developed several low-cost sanitation options therewith further operationalizing the PhATS.
Date: 11 August 2016

PhATS Field Note: Incorporating Human Centered Design Into Sanitation Marketing

This PhATS (Philippines Approaches to Total Sanitation) Field Note shares the experience of incoporating Human Centred Design into the Sanitation Marketing component of the PhATS programme. The approach focuses on the users’ needs rather than the product/service alone and enables both the target market and the entrepreneurs to actively feed into the design process loop.
Date: 11 August 2016

First Steps Towards Sanitation Marketing in Ethiopia Using a Human Centred Design Approach

Although CLTSH has had tremendous success since its initial start, only 24% of the population currently has an improved toilet. Traditional unimproved pit latrines made from locally available and affordable materials are low cost and easy to construct, but are not considered hygienic or sustainable as people stop using dirty and smelly toilets or go back to open defecation after their latrines collapse. There is a need and increasing aspiration for an improved latrine based on the recognized benefits: improved toilets are safer (i.e.

Date: 2 August 2016

CLTS and emerging issues; the CLTS Sharing and Learning workshop in Kumasi, Ghana

A fair representation of water sanitation and hygiene practitioners, researchers, local government representatives and donors convened for a CLTS workshop held by the CLTS Knowledge Hub of the institute of development studies in Kumasi Ghana on the 10th July 2016. Most international sector representation as myself used the opportunity of attending the 39th WEDC conference with the theme Ensuring Availability and Sustainable Management of Water and Sanitation for All from the 11-15th July 2016 to also attend the CLTS workshop.

Sanitation Supply Chain Study in Kasama, Mungwi, Luwingu and Mporokos

SNV Zambia commissioned the Sanitation Supply Chain Study under its Sustainable Sanitation and Hygiene for All (SSH4A) programme funded by the Department for International Development (DFID). The SSH4A programme is being implemented in Luwingu, Kasama, Mungwi and Mporokoso Districts of Northern Province in Zambia. The study was undertaken by PathMark Rural Development Consult who collected field data in the four project districts from 10 – 28th November 2014.

Date: 1 February 2016

Going Beyond ODF: Combining Sanitation Marketing with Participatory Approaches to Sustain ODF Communities in Malawi

The majority of households in rural Malawi construct traditional latrines with a lifespan of less than 12 months. The short lifespan of traditional latrines calls into question the sustainability of ODF status in rural villages. The typical range of sanitation products tends to be extremely limited and options are often prohibitively expensive for rural householders. High costs were commonly associated with cement prices in Malawi - USD12 per 50kg. This Field Note records the experiences to date of developing a national sanitation marketing

Date: 20 July 2015


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