sanitation marketing

Sanitation options for sustainability: reflections from the UNC Conference

I am attending the 2016 Water and Health conference organised by the Water Institute at University of North Carolina USA. The conference whose theme is ‘where science meets policy’ focuses on safe drinking water, sanitation, hygiene and water resources. Participants and presenters include members of academia, governments, development banks, donor agencies and WASH implementers. So far, I attended sessions that discussed experiences from implementing projects around the world as well as results of case studies in the area of WASH.

Application of Total Sanitation and Sanitation Marketing (TSSM) Approaches to USAID

The majority of the sanitation programs/projects have been mainly supply driven, often with full direct household subsidy, and with little or no community participation. Toilet technologies were predetermined with little understanding of user preferences. This has led to millions of dollars of investments in sanitation not yielding the desired results, as many of the facilities provided were unused or used for other activities.

Date: 18 August 2016

Sanitation consumer demand and supply chain study

It’s estimated that approximately 80 % of the South Sudan population does not have access to any toilet facility. This has been attributed to several factors including among others, limited awareness by the population on the benefits of latrines and limited supply for latrine construction materials. In this study, SNV examines the demand and supply chain of latrine construction materials in the two Counties of Magwi and Aweil East in South Sudan.
Date: 18 August 2016
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PhATS Fieldnote: The Samaritan’s Purse SanMark Approach

The supply component of the Philippines Approach to Total Sanitation (PhATS) aims to strengthen local supply chains for sanitation and hygiene goods and services and encourage Sanitation Marketing (SanMark). Through SanMark, suppliers and service providers market their goods and services to rural households, with the aim of increasing demand, improving
supply and achieving greater sales and profits.

Date: 11 August 2016
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PhATS Technical Note: Sanitation Marketing -Low Cost Sanitation Products

The Philippines Approach to Total Sanitation (PhATS) seeks to sustain demand for sanitation products and services through Supply Side Intervention. Supply-side activities include the development and promotion of low cost sanitation products. Samaritan’s Purse (SP), in its role as backstopping partner to other NGOs has developed several low-cost sanitation options therewith further operationalizing the PhATS.
Date: 11 August 2016
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PhATS Field Note: Incorporating Human Centered Design Into Sanitation Marketing

This PhATS (Philippines Approaches to Total Sanitation) Field Note shares the experience of incoporating Human Centred Design into the Sanitation Marketing component of the PhATS programme. The approach focuses on the users’ needs rather than the product/service alone and enables both the target market and the entrepreneurs to actively feed into the design process loop.
Date: 11 August 2016
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First Steps Towards Sanitation Marketing in Ethiopia Using a Human Centred Design Approach

Although CLTSH has had tremendous success since its initial start, only 24% of the population currently has an improved toilet. Traditional unimproved pit latrines made from locally available and affordable materials are low cost and easy to construct, but are not considered hygienic or sustainable as people stop using dirty and smelly toilets or go back to open defecation after their latrines collapse. There is a need and increasing aspiration for an improved latrine based on the recognized benefits: improved toilets are safer (i.e.

Date: 2 August 2016
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CLTS and emerging issues; the CLTS Sharing and Learning workshop in Kumasi, Ghana

A fair representation of water sanitation and hygiene practitioners, researchers, local government representatives and donors convened for a CLTS workshop held by the CLTS Knowledge Hub of the institute of development studies in Kumasi Ghana on the 10th July 2016. Most international sector representation as myself used the opportunity of attending the 39th WEDC conference with the theme Ensuring Availability and Sustainable Management of Water and Sanitation for All from the 11-15th July 2016 to also attend the CLTS workshop.

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